Manatt, Phelps & Phillips LLP
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The entertainment industry has transformed itself in recent years by adopting new technologies and is developing different ways of creating new products. Below we predict what 2023 will bring, from the rise of the creator economy to the advancement of new technologies such as NFTs and the metaverse. With over 45 years of experience helping celebrities navigate and profit in this fast-changing and dynamic market, Manatt has his finger on the pulse of innovation.
Manatt Entertainment CEO Jordan Bromley, Entertainment Director Robert Jacobs, and Partners Chris Chatham and Monika Tashman share their predictions for where things will go this year:
Jordan Bromley on Music: “I see 2023 as a year to continue to promote the promotion of music artists, and songwriters in particular. Musicians and their representatives are very upset about the huge wage inequality in the economy. They see the biggest companies in the world sending billions of dollars of money dollars. benefit when they, like everyone else, can’t earn a living wage. Look for more of this, and inspiration for more artists, in the coming year.”
Chris Chatham on Content: “There is a lot of press about how much our industry is coming in 2023. This could happen, but I don’t see it at the moment. Streamers/studios are still spending money but they are just choosing. It is taking a long time to get the green light, but streamers and studios are still paying for good things. .
Robert Jacobs on Trial:
- Rats—What’s a Rat to Do?“Copyright protection for some of Disney’s original versions of Mickey Mouse and some of its most famous characters is coming to an end (but risks remain for those who would like to take advantage of such public works). However, even if such original characters enter the public domain it does not mean that everyone has the right to use it, taking into account other available protection measures, including those provided by commercial law.”
- AI Growth, Legal Threats: “Generative AI platforms will be under intense fire from owners, government regulators and politicians. This fight promises to raise difficult questions about whether the results of these programs violate existing copyright interests or create protected works of modification, and whether the materials, which may not be authored by humans, are it is a protected right.”
- Drawings like NFTs: “Does technology come under protection and consumer protection laws because it comes in the form of an NFT? All in all – it can’t be superior.”
- Metaverse: “The entire metaverse will continue to intrude into technical and commercial discussions and test the legal boundaries of the future. As these platforms continue to grow and attract more users, expect to see an increase in legal disputes that will define whether and how traditional IP and NIL rights work in this brave new world.” .”
- Justice: “The difficulty is that the Supreme Court will give the doctrine of fair use to the upcoming decision about Andy Warhol to change the photos of the famous Prince Lynn Goldsmith of music. .”
Monika Tashman on Artists: “During the pandemic, artists rethought and reconnected with their fans, they focused on the benefits of their businesses and how their relationships work, and they used the time to create more things. Last year, they started again, hopefully, with a new understanding of their business, their fans , their efforts and the importance of diversity. growth and diversity, with many artists proudly ruling their empire.”
The content of this article is intended to provide guidance on this topic. Professional advice should be sought for your specific situation.
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